Starbridge Contact Intelligence
Starbridge tracks job changes (departures, new hires, promotions) at buyer organizations. These events are stored in thestarbridge_job_changes table and generate signals when key stakeholders are affected.
Job Changes (starbridge_job_changes)
| Field | Type | Description |
|---|---|---|
id | UUID | Unique identifier |
org_id | UUID | Organization tenant |
account_id | UUID | Affected account (FK to accounts) |
contact_id | UUID | Matched PILLAR contact (FK to contacts), nullable |
change_type | VARCHAR(50) | Type of change: departure, new_hire, promotion, retirement |
subtype | VARCHAR(50) | Additional classification |
summary | TEXT | AI-generated change summary |
effective_date | DATE | When the change takes effect |
announcement_date | DATE | When publicly announced |
job_title | VARCHAR(200) | New or current job title |
previous_job_title | VARCHAR(200) | Prior job title |
sources | JSONB (string[]) | Source URLs for verification |
starbridge_id | VARCHAR(50) | Starbridge record identifier |
created_at | TIMESTAMP | Record creation time |
Contact Enrichment on Accounts
Contacts synced from CRM are linked to Starbridge via:| Field | Table | Description |
|---|---|---|
starbridge_contact_id | contacts | Starbridge contact identifier |
starbridge_buyer_id | accounts | Buyer-level Starbridge ID |
Signal Generation
Job changes trigger thestakeholder_departure_starbridge signal:
- CRITICAL severity when the departed person is a champion (
is_champion = true) - WARNING severity for all other departures
- Signal family: ACCOUNT
- Recommended action: Identify replacement contact, schedule introductory meeting
Scoring Impact
Contact intelligence feeds into:- REL-005: Champion departure risk — scores 0 if champion departed with no replacement
- REL-006: Exec sponsor departure risk — scores 0 if exec departed with no replacement
- REL-004: Stakeholder stability — ratio of active to total contacts
- Renewal Risk: Stakeholder turnover variable (5% weight)