Signals

Signals are PILLAR’s primary action-driving mechanism. Each signal represents a detected condition that requires attention, carries severity and evidence, and follows a structured lifecycle.

Signal Properties

Every signal includes:

Property	Description
Signal Type	Machine-readable type identifier (e.g., engagement_decay, rfp_active)
Family	Which of the 8 signal families this belongs to
Severity	CRITICAL, WARNING, or INFO
State	Current lifecycle state
Title	Human-readable signal title
Explanation	Plain-language explanation of what was detected
Evidence	Supporting metrics and data references
Recommended Action	AI-generated recommended next action
Confidence	0-100 confidence level
Related Entity	The account, opportunity, renewal, or contact that triggered the signal

7-State Lifecycle

PENDING → ACTIVE → ACKNOWLEDGED → IN_PROGRESS → RESOLVED
                                                → EXPIRED
                → SUPPRESSED

State	Description
PENDING	Created, awaiting activation
ACTIVE	Live and actionable
ACKNOWLEDGED	User has seen and accepted
IN_PROGRESS	Work underway to address
RESOLVED	Issue addressed (terminal)
EXPIRED	Signal expired without action (terminal)
SUPPRESSED	Manually suppressed (terminal)

Signal Families

Family	Description
RENEWAL	Churn risk indicators from engagement, stakeholders, support, contracts
PIPELINE	Deal health, forecast issues, handoff compliance
EXPANSION	Growth opportunities from whitespace, usage, grants, strategic fit
ACCOUNT	Account-level changes from contacts, competitors, meetings
COVERAGE	Multi-threading gaps, territory imbalance
WORKFLOW	Process compliance, SLA adherence
STARBRIDGE	District intelligence updates (conferences, procurement)
ECONOMICS	Financial health signals (budget, unit economics, efficiency)

Detailed signal generation logic, threshold configurations, and routing rules are available in the PILLAR Implementation Guide provided to active customers.