Accounts
Accounts are the core entity in PILLAR, representing organizations (school districts, companies, institutions) that are customers or prospects. Each account record combines CRM data, PILLAR scoring outputs, and Starbridge district intelligence.Core Information
Each account tracks:- Identity — Name, domain, industry, location
- Classification — Segment (Enterprise, Mid-Market, SMB), tier, district type
- Ownership — Account owner assignment and territory
- Revenue — Annual Recurring Revenue (ARR)
- Status — Active, churned, or prospect
Scoring Outputs
PILLAR continuously computes and updates scores for each account:Starbridge District Intelligence
When enriched with Starbridge data, accounts gain 120+ additional data points across:- Identity and Geography — Common names, parent organization, address, coordinates
- Budget and Financial — Operating budget, technology budget, budget trends, spending propensity
- Procurement Intelligence — Procurement complexity, cooperative purchasing agreements, procurement navigation
- Innovation and Adoption — AI adoption readiness, startup friendliness, technology spending propensity, strategic themes
- K-12 Demographics — School counts, staff counts, grade ranges, locale classification, socioeconomic indicators, SIS/LMS vendors
- Higher Education — Institution type, enrollment, graduation/retention rates, endowment, system affiliation
- Government — Employee FTE, fiscal year, census identifiers