Economics Signals
Economics signals alert to financial health issues at the organizational level. These signals fire when financial metrics cross configurable thresholds.Signal Types
| Signal Type | Description |
|---|---|
| Budget Overrun | Actual spend exceeds planned budget |
| Territory Below Breakeven | Territory cost-to-yield ratio is too high |
| Headcount Plan Risk | Headcount scenario yields negative P&L |
| Unit Economics Degradation | LTV:CAC ratio or payback period outside healthy range |
| Retention vs. Acquisition Imbalance | Over-investing in acquisition relative to retention |
| S&M Efficiency Warning | Sales & Marketing spend too high relative to revenue |
Recomputation
Economics signals are recomputed daily.Recommended Actions
| Signal | Typical Action |
|---|---|
| Budget overrun | Review spend categories, identify overages, adjust allocation |
| Territory below breakeven | Rebalance territories, evaluate rep productivity, adjust coverage model |
| Headcount plan risk | Revise hiring timeline, adjust quota assumptions, model alternatives |
| Unit economics degradation | Review pricing, reduce CAC, improve retention programs |
| Retention vs. acquisition | Rebalance investment, increase CS resources, reduce new logo spend |
| S&M efficiency warning | Audit marketing spend ROI, consolidate channels, improve conversion rates |
Detailed threshold configurations and severity logic are available in the PILLAR Implementation Guide provided to active customers.